HrvatskiLayout 1
Big line
One line of text on a clean background. The fastest post you can make.
Brand OS Portal
Social media post templates for founders: look like the company, every time.
A founder needs six post layouts, set up once. After that, posting is changing a line and a photo.
Free: your brand in 3 real designs, in 48 hours.
Social media post templates for founders are ready post designs in the company brand. The founder changes the words and the photo. The logo, colours and fonts stay locked.
Most founders need six layouts: a big line, a quote, a result, a photo post, a hiring post and a launch post. Set them up once and you never start from a blank page again.
By Vedran Obradović · Updated 7 November 2026
The six post layouts a founder needs.
This page is about the look of the post. For the words, see LinkedIn post templates for B2B teams.
Layout 2
Quote card
A customer or founder quote with a name. See branded quote post template.
Layout 3
Result card
One number or outcome, large. Use results you may share.
Layout 4
Photo post
A real photo with one line. Good for team and event moments.
Layout 5
Hiring post
Role, one line, how to apply. See job posting graphic template.
Layout 6
Launch post
What is new, in one line. See product launch post templates.
How founders handle design before they have a designer.
A real question from founders: what do I do until I can hire someone?
Most early founders do one of three things. They ask a freelancer for every post. They make posts alone in a free tool and the look drifts. Or they skip visuals and post plain text.
There is a fourth way. Get a small brand set up by a designer once: logo, colours, fonts and a few post layouts. Then make the daily posts yourself inside that set. Read what a startup branding package holds for what that set looks like.
| Way | Good | Watch out |
|---|---|---|
| Ask a freelancer each time | Always polished | You wait, and you ask again next week |
| Make posts alone in a free tool | Fast | The look drifts after a few posts |
| Plain text, no picture | No setup | Less attention on a busy feed |
| Ready brand designs, you change the words | Fast and on brand | Needs a one-time setup |
Free tool
How ready is your brand for daily posts?
Posts copy whatever your brand is today. Answer a few short questions. You get your brand score and the top thing to fix. It is free and runs here.
What to lock in a founder post template.
Lock the parts that make people say "that is them".
- Logo: same place, same size, never stretched
- Colours: just the brand palette
- Fonts: one for big lines, one for small text
- Grid and space: the same margins every time
- Words: open, with a limit, so the layout never breaks
- Photo: open, from photos you may use
The same idea sits behind brand templates for teams.
Brand OS Portal
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Copy this founder post template brief.
Fill it in once per layout. Hand it to a designer, or use it as your own rules.
Founder post template brief
Layout name: [e.g. Big line] Used for: [e.g. lessons and opinions] How often: [e.g. twice a week] LOCKED - Logo: [version, corner, size] - Colours: [background + text colours, with hex] - Fonts: [big line font + size, small text font + size] - Margins: [how much space around the text] OPEN - Big line: [8 words or fewer] - Small text: [up to 15 words, or none] - Photo: [from approved photos] Good example: [link] Bad example: [link, and why it is bad] Owner: [name] - ask before changing locked parts
Show the good and the bad example. People copy what they see. See logo usage guidelines for how to show a bad example.
Where a Brand OS Portal fits.
A designer is still right for the brand itself. The Brand OS Portal is for the daily work after.
In a Brand OS Portal the post designs are made for your brand. You open Social Studio, pick a design, change the words and the photo, and download the post as feed, square or story. You stop paying a designer for every post.
Founder post template checklist.
Tick what is true today. Your ticks stay on this device.
0 of 8 done
Social Studio
Try one Brand OS Portal tool
Change the words. The post stays on brand.
This is a real tool from a real Brand OS Portal, on the MTG brand. Pick a design, change the words and the photo, and see how it still looks right.
Watch
Watch me show every tool.
I made short videos of the tools. Hear me explain them, then scroll through every one at work. Real tools, on a real brand.
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Every tool at work
Straight answers.
What social media post templates does a founder need?
Six cover most needs: big line, quote, result, photo, hiring and launch.
How do I keep founder posts on brand?
Lock the logo, colours and fonts, and leave the words and the photo open.
Can a founder make posts without a designer?
Yes, once a designer has set up the brand and the layouts. After that you change the words and the photo.
Should a founder post as a person or as the company?
Both can work. A personal post with the company look makes the link between you and the company clear.
How many templates are too many?
More than you use each month. Start with six and add one when you keep asking for it.
One more thing.
Death List Five. Five headaches, one portal. Sound on.
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