HrvatskiPost 1
Teaser
Something is coming. One line, one date.
Brand OS Portal
Product launch social media post templates that are ready in minutes.
A launch needs five posts. Plan them in one sitting, make them from one design, and post on the day.
Free: your brand in 3 real designs, in 48 hours.
Product launch social media post templates are ready designs and ready text for a launch: a teaser, the launch day post, a how-it-works post, a proof post and a thank-you post.
Use one design family so all five look like one launch. Change the words and the photo, and check the facts before you post.
By Vedran Obradović · Updated 7 November 2026
The five launch posts.
Spread them over about two weeks.
Post 2
Launch day
What it is, who it is for, where to go.
Post 3
How it works
Three short steps or one short video.
Post 4
Proof
A real quote or result you may share. See branded quote post template.
Post 5
Thank you
Thank the team and early users. Name who you can.
Copy this launch post text.
Fill the brackets. Keep each post to one point.
Launch post text, 5 posts
1. TEASER Something new is coming on [date]. [One line about the problem it solves.] 2. LAUNCH DAY [Product] is live. It helps [who] to [do what]. [One proof or one fact.] See it: [link] 3. HOW IT WORKS Three steps: 1) [step] 2) [step] 3) [step]. Try it: [link] 4. PROOF "[short customer quote]" - [name, role, company] 5. THANK YOU Thank you to [team / early users] for [what they did]. What would you like next?
For more launch work behind the posts, read the product launch brand assets checklist.
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Post as the founder too.
Launches travel on people.
A founder post often gets more attention than a company post. Pair the company launch post with a founder post in the same look. See LinkedIn posts for CEOs.
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Who makes the launch posts?
Three common answers.
| Way | Good | Watch out |
|---|---|---|
| A designer makes all five | Very polished | Waiting, and launch dates move |
| The team makes them from scratch | Fast | Five posts that do not match |
| The team makes them from one locked design family | Fast and matching | Needs the design family up front |
A designer is still right for the launch campaign idea and any new look. The posts around it can be yours. See social media brand guidelines.
Teams that make their own posts.
These two brands run their daily posts from a Brand OS Portal.
Launch post checklist.
Tick what is true today. Your ticks stay on this device.
0 of 8 done
Social Studio
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Launch posts from one design family.
This is a real tool from a real Brand OS Portal, on the MTG brand. Pick a design, change the words and the photo, and get the post in feed, square or story.
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Straight answers.
How many posts do I need for a product launch?
Five is a good start: teaser, launch day, how it works, proof and thank you.
When should I post the teaser?
About a week before launch is common. Pick what fits your audience.
What should a launch day post say?
What it is, who it is for, and where to go. Add one proof if you have it.
Can I make launch posts without a designer?
Yes, from a design family in your brand where you change the words and the photo.
Should the founder post too?
Yes. A founder post in the same look often reaches more people.
One more thing.
Death List Five. Five headaches, one portal. Sound on.
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