Position Check
Free - automated - about 3 minutes
Your positioning, next to your competitors.
Paste your site and 2-3 competitors. I'll show you your positioning and tone of voice next to theirs, the gaps nobody in your set has filled yet, and a fix for each one.
No email needed to see your result.
- Sameness scoreHow much of your headline message your competitors also say.
- Positioning mapTechnical or human, generic or specific. You vs them, on one chart.
- Tone of voiceFormal, confident, technical, warm. Measured, not guessed.
- 3-5 gaps with fixesPlain-language changes you can make yourself this week.
An automated first look at the words on your site. It reads text, not design. The free Brand MRI, by me, goes further.
Step 1 of 4
What's your website?
Homepage is enough. I'll also read your About and Services pages if I can find them.
Try it on a site you know:
Step 2 of 4
Who do you sell to?
Pick up to 3. I'll check whether your homepage says it out loud.
Step 3 of 4
Your 2-3 competitors
The sites your buyers have open in the other tab.
Step 4 of 4
Reading the sites
While I read: how do you want to be seen?
Pick up to 2. I'll check if your copy reads that way.
What should a visitor do first?
Rather talk? Request a proposal or WhatsApp.
