Minimal, geometric, ownable logos for technology companies - drawn on a grid, tested at every size, and built to become the most recognisable asset you own.
Logo design is the craft of turning one strategic idea into a mark people recognise instantly. At Vizura, every logo is constructed on a geometric grid - circles, angles and proportions you can measure - so it stays sharp as a 16-pixel favicon, an app icon and a 16-metre billboard.
Why does a logo matter for B2B tech and AI companies?
A logo is your most repeated asset: it appears on every invoice, slide, product screen and ad, so small flaws multiply. In tech categories where sparkles and orbs make companies interchangeable, a mark built on one idea makes you recognisable and easier to remember.
01
It is your most repeated asset
The logo appears on every invoice, slide, product screen and ad. Small flaws multiply.
02
Tech categories look alike
Sparkles, orbs and abstract swooshes make AI companies interchangeable. A constructed idea does not.
03
Construction makes it scale
A grid-built mark keeps its proportions in product UI, motion and print.
For
Who is my logo design service for?
It is for startups replacing a placeholder logo, scale-ups whose mark no longer matches the product, and AI companies escaping the generic spark-and-gradient look. I design for business clients, not for consumers, and I work with you directly from the first call to the final file.
Startups replacing a placeholder logo
Scale-ups whose mark no longer matches the product
AI companies escaping the generic spark-and-gradient look
Problem
Which logo problems do I fix?
I fix logos that look like a template, break at small sizes such as favicons and app icons, or have no idea behind them. Every mark starts from one idea in your positioning and is constructed on a grid, so it stays sharp from 16 pixels to a billboard.
×
Your logo looks like a template
Abstract swooshes and AI sparkles make you invisible in a crowded category.
×
It breaks at small sizes
Favicons, app icons and social avatars expose weak construction.
×
There is no story behind it
A mark without an idea is hard to defend and harder to remember.
Interactive
Construct a mark.
Drag the slider. Every Vizura logo starts as circles, lines and proportions on a grid - and only then becomes a symbol.
Scope
What does a logo design project include?
A logo project includes concepts built from one core idea, primary and secondary lockups, a construction grid with clear-space rules, symbol, wordmark and app icon, colour and mono versions, and a full export package in SVG, PNG and PDF. As a single service you get 3 directions and 2 review rounds.
01Logo concepts built from one core idea
02Primary and secondary lockups
03Construction grid and clear-space rules
04Symbol, wordmark and app icon
05Colour and mono versions
06Full export package (SVG, PNG, PDF)
Price
How much does logo design cost?
Logo design is $2,450 as a single service: 3 directions, 2 review rounds and all final files, in 5 days. Brand Foundation, with lockups, usage rules and a mini guideline, starts at $3,675. Prices are fixed, agreed before I start and exclude VAT.
For comparison, template logos cost around 100-300 EUR. If that is what you need, I am not the right fit.
A logo project takes about 5 days. I turn one idea from your positioning into the brief, sketch and construct the mark on a grid, test it at 16 pixels, on dark and light, in product and on a billboard, then deliver final files, usage rules and a mini guideline.
01 / Idea
One core idea from your positioning becomes the brief for the mark.
02 / Construct
Sketching and geometric construction on a grid.
03 / Test
At 16 px, on dark and light, in product, on a billboard.
04 / Deliver
Final files, usage rules and a mini guideline.
Detail
Logo or a full brand identity?
If the logo simply no longer represents the business, a logo project or Brand Foundation may be enough. If you also lack consistency, positioning, messaging or a clear way to present yourself, a complete brand identity usually makes more sense. I will recommend the smaller scope when it is enough.
Focused concepts built from one strategic idea, then refined. Quality over a wall of options.
02Can you refresh our existing logo?
Yes. If the existing mark has equity, it can be refined rather than replaced.
03Do I own the logo?
Yes. Full rights transfer on final payment.
04How much does a logo cost?
Logo design starts at $2,450 as a single project: 3 directions, 2 review rounds and all final files in 5 days. Brand Foundation, from $3,675, adds lockups, usage rules and a mini guideline.
05What files will I get?
SVG, PNG and PDF in colour and mono, primary and secondary lockups, the symbol, an app icon and a construction sheet.
06Can you design a logo for an AI startup?
Yes - most Vizura clients are B2B software and AI companies, from Breach to Flowstead.ai.
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