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Text to video posts for business: a simple workflow that stays on brand.

A text to video post turns one written line into a short branded video. Here is the workflow and six lines.

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A text to video post turns a written line into a short video, with the words moving on a branded background. For business, the key is that the look is already set, so the video looks like your company, not like a random tool.

The workflow is five steps: write a line, pick the motion, pick the size, check the brand, post. Use the six lines below to start.

By Vedran Obradović · Updated 7 November 2026

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Hear me explain Motion PostsA short video. I show it on a real brand.

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Text to video, in plain words.

Two different things get this name. Know which one you want.

Words on a branded backgroundGenerated video scenes
What you getYour line, moving, in your designNew pictures or scenes made from a prompt
Brand controlHigh, the look is setLow, every video can look different
RiskLow, you control every wordOdd visuals, wrong details
Good forQuotes, stats, tips, eventsMood clips and concepts

For business posts that carry a claim or a number, I would pick the left column. The words are yours and the look is fixed. Why AI work often looks the same: why AI startups look the same.

A five-step text to video workflow.

This takes minutes once the design exists.

Step 1

Write the line

One idea, ten words or fewer, from your approved facts.

Step 2

Pick the motion

Rise, word by word or typed.

Step 3

Pick the size

Feed, square or story.

Step 4

Check the brand

Colours, font, logo, voice. Read it out loud.

Step 5

Post with a caption

Plain text, one link, one next step.

Motion Posts: type a line, get a video in your brand.

Free tool

How strong is your brand today?

Answer a few short questions. You get your brand score and the top thing to fix. It is free and runs right here.

Open the full tool: Brand Check

Copy these six video lines.

Replace brackets with your own approved facts.

Six text to video lines
1. PROOF: "[Customer] cut [thing] by [number] in [time]."
2. TIP: "Write one idea per slide. Cut the rest."
3. QUESTION: "Does your team know where the latest logo is?"
4. LAUNCH: "[Product name] is live. [One benefit]. Link below."
5. EVENT: "[Webinar title]. [Day], [time] [time zone]."
6. HIRING: "We are hiring a [role] in [place]. [One reason]."

CAPTION
[One sentence that adds context.]
[One link.]

The brackets are for you to fill. Keep every claim on your approved facts list. For voice, copy from B2B brand voice examples.

Brand OS Portal

Get 3 templates in your brand. Free.

Leave your email. I design them by hand and send them to you within 48 hours. It costs you nothing.

Why AI output looks generic, and the fix.

AI output looks generic when nothing tells it what your brand is.

  • Write the words yourself or from approved facts. Do not accept the opening draft.
  • Fix the look in a template, not in a prompt you retype each time.
  • Use your own colours and font, not the tool's default look.
  • Read it out loud. If it sounds like any company, rewrite it.
  • Keep a never-say list of words that sound like nobody.

For AI drafts of the words, read how to make ChatGPT use your brand voice.

Use text to video without becoming a designer.

Founders ask for better visuals without becoming a designer. This is a simple example.

In a Brand OS Portal, the designs are made for your brand, so a typed line becomes a video that already looks like you. The team does not fill in a settings panel.

A designer is still right for strategy, a new identity and bigger film work. The Portal is for the daily posts after that. See also animated LinkedIn posts and motion without After Effects.

MTG brand, main image

MTG

Brand OS Pro Portal. The team makes its own posts. No waiting.

Deepsea Networks brand, main image

Deepsea Networks

Brand OS Core Portal. The CEO writes and designs an on-brand LinkedIn post in about 3 minutes.

Before you post a text video.

Tick before you post. Your ticks stay on this device.

0 of 7 done

Motion Posts

Try one Brand OS Portal tool

Type a line. Get your video.

This is a real tool from a real Brand OS Portal, on the MTG brand. Type one line, choose how the words appear and download the video.

Watch

Watch me show every tool.

I made short videos of the tools. Hear me explain them, then scroll through every one at work. Real tools, on a real brand.

Hear me explain

Social StudioPick a design, change the words, download.
Motion PostsType one line, get a video.
Sales docs and decksDocs and decks in your brand, this week.
Email signaturesYour brand in every email.
Voice CheckCheck words against your voice.

Every tool at work

Social StudioPosts people stop to read. Change the words, keep the look.
Motion PostsType one line. Get a video.
Logo StudioThe right logo, any size, any colour, any file.
Pattern LabPatterns drawn from your own logo.
Pitch deck made in Brand OS Portal for MTG
Pitch Deck BuilderTell it your story. Get the slides in your brand. This deck was made for MTG.
Campaign BuilderPlan a campaign in your brand.
Print docsDocuments that look like you.
Image GraderCheck photos against your brand.
Voice CheckCheck your words against your voice.
Signature BuilderYour brand in every email.
AI to templateBring an AI result into your brand look.

See yours for free

Brand OS Portal

Try more Brand OS Portal tools.

Logo Studio, Motion Posts, Pattern Lab, Social Studio and LinkedIn banners. Real tools on a real brand. No email needed.

Try more Brand OS Portal tools

Straight answers.

What is a text to video post?

A short video made from a written line, with the words moving on screen. For business it should use your own colours, font and logo.

Is text to video good for B2B?

Yes, for quotes, stats, tips, launches and event reminders. Keep the words short and true.

Why does AI video look generic?

Because nothing sets the brand. Fix the look in a template and write the words from approved facts.

How long should a text to video post be?

Under ten seconds, one idea.

Do I need a designer for text to video posts?

Not for daily posts if the design is already made. Use a designer for strategy, identity and bigger film work.

Read next.

Why every AI startup looks the same - and how to design your way out

Social media brand guidelines: what to include, with a template.

Brand voice examples from B2B tech companies.

One more thing.

Death List Five. Five headaches, one portal. Sound on.

Film B. Made for your phone.

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