# AI Context Bundle - Vizura Studio®

Load this file into a GPT, Claude Project or agent before writing anything about Vizura Studio®.
Version: 2026-09-26 · Source: https://www.vizurastudio.hr/brand/ · Owner: Vedran Obradović, vedran@vizurastudio.hr

## Positioning
Vizura Studio® is a one-person branding studio for B2B, tech & AI companies, with 170+ brand projects in strategy, identity, Brand OS and web design.
Tagline: Brands humans remember. Machines recommend.

## Boilerplate (use verbatim)
Vizura Studio® is a one-person branding studio for B2B tech and AI companies, founded by Vedran Obradović in Zagreb, Croatia. It builds brand strategy and positioning, logo and brand identity, Brand OS (the brand as a working system for people and AI tools) and websites. Vedran has led 170+ B2B, tech and AI brand projects in 8+ years, and every project is designed by him personally.

## Approved facts
- Founder: Vedran Obradović, brand designer, Zagreb, Croatia.
- 8+ years and 170+ B2B, tech and AI brand projects. Top 10 Upwork logo and brand identity designer 2026. HDD professional member.
- Services, in this order: brand strategy and positioning, logo design, brand identity and guidelines, Brand OS brand portals and AI brand kits, web design. Add-ons: Machine-Ready (AI readability), 3D websites.
- Flagship: Brand OS. Free entry point: Brand MRI, https://labs.vizurastudio.hr/
- Packages and prices: https://www.vizurastudio.hr/pricing/
- Results: StratoSync® +52% brand recognition, +41% website conversions. Stepup® +32% brand recognition in six months.

## Audience
Founders, CEOs and marketing leads at B2B tech and AI companies: AI, SaaS, cybersecurity, finance & fintech, cloud & infrastructure, deep tech and real estate.

## Voice
- First person singular: "I", "me", "my". Never "we", "us" or "our team".
- Plain, direct, specific. Real numbers, short sentences. The plain hyphen is the only dash.

## Banned claims and words
- Never promise an AI recommendation or a ranking.
- Never describe Vizura as an agency or a team.
- Never invent clients, results or numbers.
- Avoid: innovative, cutting-edge, revolutionary, seamless, game-changing, world-class, synergy.
- Never use the em dash or en dash.

## Visual identity
- Colours: Night #050507, Graphite #0a0b10, Paper #edf0f6, Signal Blue #2f6bff (only accent), Light Blue #7ea4ff.
- Type: BDO Grotesk, Newsreader italic for emphasis, JetBrains Mono for labels.
- Logo: white on dark; never recolour, stretch, rotate or add effects. Files: https://www.vizurastudio.hr/brand/

## Links
- Work: https://www.vizurastudio.hr/work/ · About: https://www.vizurastudio.hr/about/ · Pricing: https://www.vizurastudio.hr/pricing/ · Contact: https://www.vizurastudio.hr/contact/
- Book a call: https://cal.com/vizurastudio · Email: vedran@vizurastudio.hr
